The winter holidays are about warmth, family, and the sense of security you can only feel at home. Through the campaign carried out between November 24, 2025 and January 5, 2026, Starbucks customers chose to turn a daily ritual into a chance for stability for vulnerable children in the Hope and Homes for Children programs.
This winter, every Gingerbread drink enjoyed in Starbucks locations meant more than just a moment of indulgence: it meant 1 leu donated to Hope and Homes for Children. This generous wave of support allows us to continue our essential mission: preventing the separation of children from their loved ones.
€10,000 raised to keep families together
Every leu collected translates into vital support:
- Housing security: Payment of rent or utilities for families at risk of eviction.
- Warmth in homes: Providing firewood or other heating sources.
- Basic necessities: Food parcels and hygiene products to help families get through the winter safely.
- Education: School supplies and clothing so that children can attend school, regardless of hardships.
“Home” – the only place where children can grow up happy
At Hope and Homes for Children, we know that no institution can replace a mother’s embrace or a father’s protection. The trauma of institutionalization leaves lifelong marks, and “home” remains the only place where a child can grow and develop harmoniously.
Thank you for your generosity!
We thank our partners at Starbucks and every customer who chose a meaningful drink this winter – one that brought hope where it was needed most. The spirit of the holidays lives through acts of kindness and the desire to keep children where they belong: in the arms of their families.